Instagram Video for Introvert Business Owners

You may have heard that recently the head of Instagram Adam Mosseri announced that Instagram is no longer…

Content Creation Tools

Guess how many social media accounts I manage… six!  I have three of my own (personal, business, and…

Using Content Pillars

Whether you are managing your own social media or you hire a professional, determining your content pillars is…

What Instagram Keywords Mean For Your Business

This month, Instagram rolled out the keyword search option for six countries, including the US. What does this…

Why Consistent Posting Matters

My number one advice to social media clients is post consistently.  You can’t let a social media account…

Branding Your Social Media

Just as on your website and print materials need to be on brand, your social media accounts need…